Fire in the Hole!: The Untold Story of My Traumatic Life and Explosive Success

Fire in the Hole! is Bob Parsons' gritty and unflinching autobiography that traces his evolution from a troubled kid in East Baltimore to a wounded Vietnam veteran, and ultimately, to a billionaire entrepreneur and philanthropist. The memoir pulls no punches as it explores Parsons’ early life shaped by his parents' gambling issues and his mother's mental illness, his combat experiences and PTSD, and the unrelenting determination that fueled ventures like Parsons Technology, GoDaddy, and PXG Golf. With a voice that’s both brutally honest and often darkly humorous, Parsons shares how failures, therapy, and a basement startup became stepping stones to success and self-discovery. Parsons’ candidly dives into his exploration of psychedelic therapies and his quest for mental well-being. Fire in the Hole! shows how trauma can be transformed into purpose and how success, when paired with generosity, can be a powerful force for change.